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Politicians make domain name famous
Tuesday, October 21. 2008
Imagine that your domain name, currently unknown outside of your immediate circle of customers and friends, suddenly became THE byword in a presidential debate watched by the entire planet.
That's exactly what happened to JoeThePlumber.com owner Joe Francis. During the third Obama/McCain debate, both candidates mentioned "Joe The Plumber" a total of 26 times. The little frequented website suddenly saw its number of hits explode… And buy offers soon started pouring in. Francis is said to have received a top offer of $900,000 for his domain!
But the canny neighbourhood plumber isn't selling just yet. He first wants to look into marketing and licensing possibilities now that "Joe The Plumber, Friendliest Plumber in Town" is fast becoming America's catchphrase. T-shirts are already been sold on the JoeThePlumber.com website. Soon, the Joe The Plumber brand may become a fully-fledged franchise…
